These are completely customizable but I can only fit a few words on each one if you decide to get a PLAIN one. The listing is for ONE charm. If you choose the ear tag and stone, I can only add letters or stamps to the band! If you choose to add an ear tag or turquoise, it will be made with a genuine turquoise stone & would only recommend 1-2 words for customization. This item is MADE TO ORDER. For turnaround time info, please visit our Terms & conditions page at the bottom of our website.